DOVER, DE (May 31, 2002) Bayer Consumer Care is pleased to announce that it will partner with Reiser Enterprises and driver Matt Kenseth to compete in 15 selected Busch Series events throughout the 2003 racing season. The Bayer Consumer Care products of Bayer Aspirin, Alka-Seltzer, Alka-Seltzer Plus and Aleve will alternate as primary sponsors on the No. 17 Ford Taurus owned by Wisconsin natives, John and Robbie Reiser.

The 2003 season will mark the 11th season that Bayer Consumer Care has served as a primary sponsor in the NASCAR Busch Series. Over the past 10 years, Bayer Consumer Care has teamed with such racing notables as Chad Little, Terry Labonte, Buckshot Jones and most recently Tony Raines. Bayer’s association with NASCAR has helped to produce 10 wins, including six in 1996 with Chad Little.

With Matt Kenseth, Bayer Consumer Care will have the opportunity to align itself with one of the brightest young superstars in the sport of NASCAR. In 132 Busch Series starts with Reiser Enterprises since 1996, Kenseth has compiled 12 wins, 7 poles, 57 top-five finishes and 82 top-five finishes. Kenseth’s statistics are equal to a win every 10.9 starts and a finish in the top-ten in over sixty percent of the events in which he competes. In addition to his on-track accomplishments in the NASCAR Busch Series, Kenseth is also a proven performer in the NASCAR Winston Cup Series.  In only his third season at stock car racing’s highest level, Kenseth has amassed three victories, the 2000 Rookie-of-the-Year Title and currently sits second in the overall Winston Cup point standings for 2002.

“I feel really lucky to have a company such as Bayer Consumer Care come aboard the car for 15 races,” commented Kenseth concerning his new partnership for 2003. “I think it will be a really great match. I believe they will do a great job for us and we will be able to do a great job for them. My goals for next year are to obviously finish the best we can each week but to also win races.”

Kenseth will carry the Bayer Consumer Care colors for the first time in 2003 during the season opening Busch Series event at the Daytona International Speedway. “The last few times we have been to Daytona, we have been really strong,” stated Kenseth. “I think we have finished in the top-three the last three or four times we have been there. I feel good about going to Daytona as well as all the rest of the tracks. Las Vegas, Charlotte and the other intermediate tracks have been good tracks for us in the past.  We have plenty of lead time to get everything done and get all our ducks in a row, so I expect us to be strong everywhere.”

Leigh Peter, Director of Bayer Consumer Promotions, echoed Kenseth’s positive outlook for the 2003 season. “I think Matt will bring a lot of excitement to the program next season. Matt, as well as Reiser Enterprises, has a track record of success in the Busch Series that speaks for itself. As a sponsor, I think it is a wonderful opportunity for Bayer Consumer Care to align itself with one of NASCAR’s most recognized drivers. I am looking forward to a successful partnership both on and off the track.”

Prior to last week’s event at the Lowe’s Motor Speedway, Peter informed BACE Motorsports that Bayer Consumer Care would not be returning to their team as a primary sponsor for the 2003 racing season.

“Bayer Consumer Care has enjoyed a successful partnership over the past four years with Tony Raines and BACE Motorsports,” commented Peter. I wish them only the best in their future racing endeavors.”

“I am glad that Bayer Consumer Care has decided to join our team next season,” said team co-owner John Reiser. “Bayer Consumer Care is a great company to be associated with and I am pleased that they have given our team the opportunity to compete in 15 events next year.”

In addition, the No. 17 Reiser Enterprise entry is also seeking major associate sponsorship for the 15-event schedule.

2003 Bayer Consumer Care Busch Series Schedule/
Matt Kenseth On-Track Performance Records

Track	Avg.  Busch Series Finish	Best Busch Series Finish
Daytona International Speedway	3rd	1st
Las Vegas Motor Speedway	23rd	5th
Texas Motor Speedway	8th	2nd
California Speedway	6th	1st (twice)
New Hampshire International Speedway	21st	8th
Lowe’s Motor Speedway (Spring)	11th	1st
Dover Downs International Speedway (Spring)	14th	1st (twice)
Kentucky Speedway	N/A	N/A
Chicago Speedway	30th	30th
Michigan International Speedway	10th	3rd
Bristol Motor Speedway (Fall)	17th	1st (twice)
Richmond International Raceway (Fall)	8th	2nd
Atlanta Motor Speedway	15th	2nd
Phoenix International Raceway	7th	6th
Homestead Speedway	14th	4th

MNBA Platinum 400 • June 2, 2002
Dover International Speedway • Dover, Delaware

Matt Kenseth’s Performance Summary at Dover 

Winston Cup Series
Date	Start	Finish	Laps	Money	Status
09/20/98	16	6	400/400	$42,340	Running
09/26/99	13	4	400/400	$51,160	Running
06/04/00	26	2	400/400	$119,755	Running
09/23/00	31	12	399/400	$64,440	Running
06/03/01	13	16	399/400	$58,435	Running
09/23/01	40	29	390/400	$50,815	Running

Busch Series
Date	Start	Finish	Laps	Money	Status
09/27/97	14	3	200/200	$15,125	Running
05/30/98	2	40	136/200	$11,250	Accident
09/19/98	4	1	200/200	$40,275	Running
06/05/99	14	32	154/200	$16,235	Accident
09/25/99	1	38	112/200	$17,025	Accident
06/03/00	16	3	200/200	$25,290	Running
09/23/00	14	1	200/200	$41,850	Running
06/02/01	9	2	200/200	$26,605	Running

Matt Kenseth’s thoughts on racing at Dover International Speedway

“Last year at Dover was just embarrassing. We struggled at both races, and had no idea why we ran so bad. I love Dover because of the high banking and fast speeds. It’s a hard track to tame. Also, I like it because that is where I made my first start in a Winston Cup car in 1998. We finished third and second at the races in Charlotte. Maybe this weekend it will be first. We learned a lot in the test session and hope to have it all figured out when we unload there this weekend.”

Crew Chief Robbie Reiser’s thoughts on Dover International Speedway:

“We are taking car 3 to Dover. It has not been raced since June of 2000 at Pocono. We really struggled last year at Dover, so we decided to go up there and test a few weeks ago. We had no idea what we were doing right or wrong, so we went there with a clean sheet of paper, and started over. Car 3 has a new body on it, and we felt like the test was successful. We were really good at Dover up until last year, so we hope it helps us for this weekend.”

Spotter Mike Calinoff’s thoughts on Dover International Speedway:

“The Spotters Stand at Dover is perched very high and affords us a view that is free of any blind spots. I enjoy spotting here because it’s one of Matt’s favorite tracks and he drives it so well; he has a lot of fun racing here and if the driver is having fun, the spotter is having fun as well!”

NOTES OF INTEREST:

Wrapping up Charlotte...
Mark Martin, Matt Kenseth, Ricky Craven, Ricky Rudd and Jeff Gordon will all be eligible for the next $1 million Winston No Bull 5 bonus in the Pepsi 400 at Daytona. By finishing second, Kenseth scored his third top-10 finish in six races at Lowe’s Motor Speedway.

Closing the gap...
Kenseth is second in the point standings, only 87 behind leader Sterling Marlin.

Dover success...
Kenseth has competed in six races at Dover International Speedway; scoring three top-10 finishes, all in his first three races. He has never led a NASCAR Winston Cup race at Dover. He has two Busch Series wins at the track.

Matt Kenseth Appearances...
Kenseth will sign autographs on Friday, May 31st from 7-8pm at Lowe’s in Dover. The store address is 4750 Dupont Highway, Dover, DE (302) 735-7500.

Last year’s stats...
Last year Kenseth had a total of nine top 10 finishes, and four top-5’s. He already has eight top-10’s and five top-5’s. Out of 12 races this year, Kenseth has only finished out of the top 15 three times.

2002 SEASON TOTALS
POINTS	1,688 /2nd
MONEY WON	$ 1,665,667
LAPS COMPLETED	3,987/4,070= 98%
STARTS	12
WINS	2
TOP FIVE	5
TOP TEN	8

CONCORD, NC (May 27, 2002) — It was a Roush Racing romp at Lowe’s Motor Speedway as Matt Kenseth and his No. 17 DEWALT Team brought home a second place finish in the Coca Cola Racing Family 600 behind teammate Mark Martin.

Kenseth qualified the car in the 21st position, but started the race 19th due to teams who had to change engines and drop to the rear of the field. Neither Kenseth nor the team were happy with the performance of the car in final practice so they made some changes prior to the race, and crossed their fingers that they were the right ones.

With 600 miles ahead of them, the DEWALT Team’s game plan was to be smart, patient, and be there at the end-making no mistakes. A few laps into the race, Kenseth said the car was on the loose side, and brought the car in for adjustments as early as lap 27. He moved into the top-10 by lap 53.

One of the key moments of the night came on lap 70. Kenseth was running sixth, and the DEWALT team had a 13.82 second pit stop sending him out 2nd. On lap 104 Kenseth pitted again, and came out with the lead.

As the race wore on, Kenseth battled among the top three drivers. The No. 17 car was very loose, and the team knew they needed to make it to the last 100 laps, so Kenseth decided to be smart, and follow the leaders.

At the halfway point of the race, Kenseth was fourth. During a round of green flag pit stops, Kenseth’s crew again sent him out on the track with the lead.

Disaster nearly stuck the team when while running second, Kenseth radioed to crew chief Robbie Reiser that he heard a vibration in the right front tire. The problem worsened and he was forced to pit on lap 309 under green. The team would have been able to complete the race on one more pit stop, but the early stop made them 24 laps short on fuel. The crew made a four tire pit stop and Kenseth found himself a lap down in the 21st position. A belt broke in the right front tire, shredding part of it, so Kenseth made a good call and avoided a possible blown right front tire.

From there, the only thing that could save the team was a caution — and luckily, they got one.

On lap 360 of 400, leader Jimmie Johnson tangled with Hut Stricklin bringing out the caution flag. The field pitted, and Johnson overshot his pit stall, losing valuable track position. The DEWALT crew serviced the No. 17 car and sent it out onto the track in third. Kenseth then battled his way to second, almost catching leader Mark Martin in the dash to the checkered flags.

It was Kenseth’s eighth top-10 finish of the year. He is now eligible for the Winston No Bull 5 at the July 6th Pepsi 400 in Daytona.

“Mark and I were hammer down,” said Kenseth in a post race interview. “I think I could have caught him if it weren’t for those lapped cars. We sort of lost a little momentum there, and I think we broke a valve spring late in the race. My team did a great job in the pits today — they keep backing up their championship title with performances with nights like this.

“We just raced smart. Its a long race, and there were many opportunities to work on the car. Mark told me when I went to see him in victory lane that I would’ve had to spin him out to pass him. He was going for a million dollars and he was determined to get back to the winners circle.

“Overall, I’m happy with that. I would have been happier if we won, but I will take that. Some of my favorite tracks are coming up and I think we should be pretty good.”

Kenseth and the DEWALT team head to Dover Downs next week, the site of Kenseth’s Winston Cup debut in 1998.

Coca-Cola Racing Family 600 • May 26, 2002
Lowe’s Motor Speedway • Concord, N.C.

Matt Kenseth’s thoughts on racing at Lowe’s Motor Speedway

“I love racing at Lowe’s Motor Speedway. Returning to the site of your first win is always special, and going back to a track we run really well at always helps. We were pretty good last weekend in The Winston, so hopefully everything will last through the 600 miles and we will put that car in Victory Lane.

“The 600 is an awesome race. It begins in the day and ends at night, so you have to adjust your car for the changing temperatures, and track conditions. Its definitely a race that keeps everyone on their toes.”

Crew Chief Robbie Reiser’s thoughts on Lowe’s Motor Speedway

“We made a decision this week to take car 19 back to the 600 for this weekend. It’s the same car we ran at The Winston and we were pleased with the performance. It should be a good showing for the DEWALT team if everything goes our way.”

Spotter Mike Calinoff’s thoughts on Lowe’s Motor Speedway

“The view at Charlotte is as good as it gets. The ‘600’ is obviously a favorite of mine since we won our first race there. I am confident that we can keep our momentum rolling and fare well this weekend.”

NOTES OF INTEREST

First pole… Matt Kenseth and his DEWALT crew secured their first pole position for The Winston last weekend. Kenseth credited his team for their 13 second pit stop.

Second in the points… Kenseth is second in the point standings, 132 behind leader Sterling Marlin.

Operation Overdrive… DEWALT ran a promotion to reward their customers’ sales forces for the sale of key DEWALT products. The more product they sold, the better their chances were of winning a trip to the Coca-Cola Racing Family 600 and a chance to win a Roush Stage 3 Mustang to be given away the night before the 600. The Operation Overdrive decal will run on the hood of the No. 17 car this weekend.

Flames… The No. 17 DEWALT Power Tools Ford will once again sport the flames paint scheme for the Coca-Cola Racing Family 600. Kenseth will race the same car that he finished third with in The Winston.

Matt Kenseth Appearances… Kenseth will sign autographs on May 24th from 7–8pm at Lowe’s of Concord (940 Concord Parkway North Concord, NC - 704-720-9000) and at the DEWALT Rolling Thunder Trackside display at 1:30pm the day of the Coca Cola Racing Family 600.

CONCORD, NC (May 19, 2002) — After starting The Winston from the pole position, Matt Kenseth and the No. 17 team finished third overall to win $122,500 in the all-star event.

The running of The Winston consisted of three segments. A 40-lap event in which each of the 27 teams had to make a green flag pit stop. After much discussion of strategy, Kenseth followed the leaders and pitted on lap 27 while running third. The DEWALT Crew changed four tires, and made an air pressure adjustment because the car was tight. The team pulled off a 13.9 second pit stop, but the No. 17 car suffered sheet metal damage from run- ins with other cars when Kenseth was entering and exiting pit road. The damage threw the setup of the car off and, Kenseth fell back in the pack because he was so loose. The No. 17 team finished the first segment 13th and the top-20 cars advanced to the next segment.

During the ten minute break, the team worked feverishly to fix the sheet metal damage and made some adjustments on the car to improve handling.

The second segment was 30 laps. After starting 13th, Kenseth moved himself into position to advance to the final 20 laps and finish 5th.

To add excitement to the event, Winston inverts the field for the final segment. NASCAR.com allowed fans to vote on how many cars would be inverted, and the end result was to invert all 10 cars.

Kenseth then started the final segment in 6th. He worked his way into third to finish out the night, just behind winner Ryan Newman and Dale Earnhardt, Jr.

“The Winston is a fun event, and its all about teamwork,” said crew chief Robbie Reiser. “We pulled together as a team to go out there and win this thing. It is not a win, but its something to be proud of.”

“If it wasn’t for my guys, we would not have sat on the pole,” said Kenseth. “I owe them a lot of credit for this weekend and appreciate all the hard work they put into this deal. Overall it was a great run for the DEWALT guys. We were pretty fast in the first race, I thought we had a third-or fourth-place car, but got hit coming in the pits and got a lot of damage. We were pretty lucky to hang on to a top-15. I was happy with the car in the second run but it was just a little too tight.

“It was exciting, and a really fun race. We started on the pole and brought it home third, it was a really fun weekend.”

Kenseth and the team will make a decision whether they are going to take the same car back next weekend for the Coca Cola Racing Family 600.

CONCORD, NC (May 17, 2002) — Matt Kenseth and the No. 17 DEWALT Racing team snagged their first pole in the Winston Cup Series Friday night at Lowe’s Motor Speedway for the non-points event, The Winston.

During qualifying Kenseth and his World Championship Pit Crew pulled off a 13.00 second four tire pit stop. The fastest stop of the night, combined with a three-lap qualifying run for a total time of 112.938 seconds, paved the way for the DEWALT Team to claim the pole position.

The over the wall pit crew consists of Phil Drye, front tire changer; Justin Nottestad, front tire carrier; Russ Strupp substituting for injured car chief Jeff Vandermoss as jackman; Benjy Grubbs, gasman; Dave Paronto, catch can; Dave Smith, rear tire changer; and Bryan Dunaway, rear tire carrier. In addition, Andy Ward serves as the Pit Coach for Roush Racing.

“That was pretty cool,” said Kenseth. “I messed up that second lap, so it was the pit stop that gave me some time to play with. These guys work so hard each day to make these cars as good as we can get them, and to be the best on pit road.

“We have a pretty good hot rod here, its the fastest car I ever had to date here at Lowe’s. We hope to back up that with a win tomorrow night. I can’t wait to race.”

“These guys have been doing a great job for us,” said crew chief Robbie Reiser. “This DEWALT Ford team is all about the people, so I really don’t know what else to say.”

The Winston kicks off in All-star style Saturday night, and the DEWALT Team is ready to win it all.

The Winston • May 18, 2002
Lowe’s Motor Speedway • Concord, N.C.

Matt Kenseth’s thoughts on racing in The Winston:

“The Winston is a really neat deal. It takes place at one of my favorite tracks — Lowe’s Motor Speedway. The stakes are high at The Winston and you will see some seriously un-conservative racing. With the new setup there will be no holding back, because you don’t want to be eliminated. Kind of like survival of the fastest.

“This race is not only about the drivers though, its about the crews as well. If the DEWALT team can do what they have been doing all year on pit road during both qualifying and the first segment, we should have a big advantage. The pit stops have to be good. Besides that, its going to be fun because there are no points on the line.”

Crew Chief Robbie Reiser’s thoughts on The Winston:

“I’ve told the team this is an all-star night. Winston puts on quite a show, and they really highlight the guys — giving them their turn in the limelight. It’s their night to shine, and we want to take it all home this year. I think we’ve got the team to win the Winston, but it will take 110% effort on everyone’s part. We are all excited to be a part of The Winston, and it helps to not have to race our way in. This way we can focus on being there at the end.”

NOTES OF INTEREST:

Second in the points… Kenseth is second in the point standings, 132 behind leader Sterling Marlin.

The Flames are back… Just for The Winston, the No. 17 car will sport a flame paint scheme similar to the Million Dollar Challenge paint scheme seen earlier this year in Las Vegas.

Get Well Jeff... Jeff Vandermoss, car chief and jackman for the DEWALT Team continues to recover from surgery. He hopes to be back in action soon. Russ Strupp, crew chief of Reiser Enterprises No. 17 Busch Series car is filling in for Vandermoss.

Matt Kenseth Appearances… Kenseth will sign autographs on May 25th from 7-8pm at Lowe’s of Concord (940 Concord Parkway North Concord, NC — 704-720-9000) and at the DEWALT Rolling Thunder Trackside display the morning of the Coca Cola Racing Family 600.

ThatsRacin.com: Kenseth comes back strong again
Richmond Times-Dispatch: Kenseth savors stirring recovery
Gaston Gazette: Kenseth down for a while, but not out
Nascar.com: Kenseth claws back to finish sixth
Madison CapitalTimes: Kenseth and Co. up to speed
Gaston Gazette: Kenseth chasing Cup championship

RICHMOND, Va. (May 5, 2002) — Matt Kenseth and the No. 17 DEWALT Team put forth an amazing effort in the two day running of the Pontiac Excitement 400 to finish sixth at Richmond International Raceway.

Kenseth and the team were solid all weekend long, with practice times in the top-10. They qualified seventh, but were able to start the race fifth, because two cars had to drop to the back of the field due to engine changes.

Rain delayed the race on Saturday night by almost two hours. When the green flag flew, Kenseth made his way up into the third position. He was battling with the No. 1 car of Steve Park when the two cars collided. Kenseth’s car sustained damage to a brake line, and the exhaust system. The DEWALT crew intended to fix the problems when the race was red flagged and postponed due to rain. Kenseth was eighth.

Under NASCAR’s rules and regulations, teams are not allowed to work on the cars under the red flag condition. Crew chief Robbie Reiser and the rest of the team were not able to fix the ailing DEWALT Ford until the next day.

Sunday morning, the skies cleared and the Pontiac Excitement 400 restarted shortly after noon.

Kenseth immediately brought the car to the attention of the pit crew to fix the exhaust and brake line. They lost two laps and were 42nd when the green flag flew. But that is where it all began.

Through pit strategy, cautions, and a little luck, Kenseth got his first lap back by passing leader Ward Burton on lap 121. The No. 17 car was fast, but Kenseth said it was tight. So the team made track bar and air pressure adjustments to help Kenseth race to the front.

By lap 284 of the 400 lap event, Kenseth not only regained the two laps he lost, but was in 10th place. He consistently ran lap times as fast as the leaders. Kenseth raced his way up to sixth at the finish, and back to second in the point standings.

“I’m so proud of this team,” said Kenseth in a post race interview. “That was a great run. Everybody worked really hard and they did a great job of fixing our problems. They only lost two laps fixing it and we had a lot of stuff to fix. It seems like we overcame all of our problems today and came back to get a top-10 finish out of it. I would have liked to finish better because I thought our car was better than a sixth-place car, but I won’t complain too much for how far we were in the back and how far we came.”

“That kind of performance is what wins championships,” said Robbie Reiser. “We came here with a car capable of winning, had some serious problems that were worse than we originally thought, and got a top-10. Matt is an awesome racecar driver, and this team is amazing. I could not be happier.”

Kenseth and the DEWALT Team are now back in second place in the point standings. They are 132 points away from leader Sterling Marlin.

The DEWALT Team will enjoy a weekend off, and then head to Dover for a two day test. They are looking forward to competing in The Winston in two weeks.

Pontiac Excitement 400 • May 4, 2002
Richmond International Speedway • Richmond, Va.

Matt Kenseth’s Performance Summary at Richmond International Speedway

Winston Cup
Date	Start	Finish	Laps	Money	Status
5/06/00	37	15	400/400	$41,660	Running
9/09/00	20	32	376/400	$35,305	Engine
5/05/01	19	8	400/400	$52,475	Running
9/08/01	38	35	301/400	$42,425	Running

Matt Kenseth’s thoughts on racing at Richmond International Speedway

“Since the Richmond races are at night, we can pretty much take the same setup we had last time, fine tune it, and apply it to the race. Last fall we were caught in a wreck, so I’m hoping that does not happen this weekend. Things happen quick at Richmond.

“Overall, we usually run pretty well in Richmond. I like the .75 mile track and its banking. It makes for some great racing. I also like the night races because it’s exciting for the drivers and the fans.”

Crew Chief Robbie Reiser’s thoughts on racing at Richmond International Speedway

“The last two races we have really been pretty bad for us. I don’t think its anything to worry about. We just had two bad races but when you are chasing a championship everything counts. Last spring we ran well at Richmond, so we’re basically looking for the same performance. In Talladega, we ran well and got caught up in a wreck, and sometimes you just miss it, and we did just that in California.”

Spotter Mike Calinoff’s views from above Richmond International Speedway

“I like spotting Richmond because I enjoy the night races. The only major problem there is that they apply a track sealer prior to the race and when cars spin it creates a thick wall of smoke — it makes my job just a little tougher.”

NOTES OF INTEREST

Third in the points… Kenseth is third in the point standings- just nine points shy of second place Kurt Busch.

Get well Jeff...
Jeff Vandermoss, car chief and jackman for the 17 car, missed the race in California due to a possible hip injury. He hopes to be back in action soon. Russ Strupp, crew chief of Reiser Enterprises No. 17 Busch Series car filled in for the weekend.

New Reisers…
Congratulations to Robbie and Tracy Reiser on the birth of twin boys, Reed and Rhett, on April 29th. The Reisers and older son Ryan are all doing well.

Ford Fan Day Kenseth Appearance…
Kenseth will sign autographs at the Ford Fan Day on Thursday, May 2nd at the Richmond Coliseum from 4:00–5:30pm.

TOTALS
POINTS	1,363 /3rd
MONEY WON	$ 1,304,567
LAPS LED	305
LAPS COMPLETED	3,187/3,270= 97%
STARTS	10
WINS	2
TOP FIVE	4
TOP TEN	6